Campus Address: Calle Sant Joan de la Salle, 42, 08022 Barcelona, Spain.
Event Date: April 3 and 4, 2025
13:00-15:00
Lunch and Accreditation
Networking Game (Castellers Garden)
15:00-15:30
Inaugural Ceremony
M. Hble. Salvador Illa i Roca, President of the Generalitat of Catalonia
Welcome Words
Josep Santos, General Director of La Salle-URL
Mónica López, Presidenta del Consejo Latinoamericano de Escuelas de Administración (CLADEA)
José Luis Bonet, President of the Spanish Chamber of Commerce
15:30-16:00
“The European University Alliances initiative”
Josep Maria Garrell, Presidente de la European University Association(EUA)
16:00-17:30
The ethical challenge of AI
Andreu Vilamitjana, General Director of Cisco Spain and Portugal
Antonio Alonso, President of the Spanish Association of Business Schools (AEEN)
Francesc Torralba, Professor at the Ramon Llull University, professor at the La Salle Faculty of Philosophy – URL and expert in applied ethics
Alicia de Manuel Lozano, D. in Philosophy and specializes in Artificial Intelligence ethics
Jordi Basté, Journalist and presenter of “El Món a RAC1”
17:30-19:00
Campus tour Experience
19:00-21:00
Networking Cocktail en Dipòsit del Rei Martí
10:00-12:00
Innovate with Generative AI: From fundamentals to business advances
Gisela Veritier, President-elect of CLADEA and general director of ICDA, Business School of the Catholic University of Córdoba
Josep Miquel Piqué Huerta, Executive president of La Salle Technova and expert in innovation ecosystems
12:00-13:00
How to teach AI in Business Schools
Xavier Vilasís, Professor and researcher in Artificial Intelligence at La Salle-URL
Isabel Bellot, Director of Digital Transformation, Innovation expert and Postgraduate professor at La Salle-URL
12:45-13:00
Wrap-up
Chris Kennett, Dean of the International School of Commerce and Digital Economy La Salle-URL
13:00-13:30
Intervention
Josep Santos, General Director of La Salle Campus Barcelona – Ramon Llull University
Mónica López, President of the Latin American Council of Schools of Administration (CLADEA)
Closing ceremony
13:30-15:00
Networking food
15:00-18:30
Guided Visit
La Salle Campus Barcelona, a founding member of the Universitat Ramon Llull, is an internationally prestigious university campus with more than a century of history that offers undergraduate, masters, postgraduate, doctoral and specialization studies in the fields of Engineering, Architecture, Management, Animation & VFX, Digital Arts, Philosophy and Health Engineering, with technology and humanism as essential elements of its DNA.
It currently has more than 7,900 students, more than 42% of whom are international students of up to 102 different nationalities. The employability rate of graduate students is 98%. In its ecosystem it has two unique spaces for innovation and research: the Internet of Things Institute of Catalonia and the future Interactive Arts & Science Laboratory (IASlab), two reference laboratories in Europe on the Internet of Things and the immersive evolution of audiovisual and multisensory. industry. La Salle Campus Barcelona fosters entrepreneurship, innovation and applied research, encouraging constant interaction between students and companies. True to its mission to train professionals with values capable of transforming society, it encourages the development of social and humanistic sensitivity of students and cross-cutting collaborative work among its areas of knowledge.
In its immediate environment, it is a founding member of the Universitat Ramon Llull (URL), the first private university in Spain created in 1991. It is also a member of the International Association of La Salle Universities (IALU), an entity that brings together 64 Lasallian universities with almost 300,000 students worldwide. In addition, it is part of several international consortiums and networks such as the Aristos Campus Mundus campus of international excellence, the European University Association (EUA), the European alliance ENGAGE.EU and the International Federation of Catholic Universities (IFCU), among others. . La Salle is the largest global non-profit network dedicated specifically to education. It has more than 300 years of history and is present in 80 countries. It is made up of 1,083 educational centers and 64 universities, with 1,000,000 students, 300,000 of them university students.
Muntaner, 505 Barcelona
A convenient location for visiting the city, as it is only 15 minutes by train from Plaça Catalunya, and many other places of tourist and commercial interest.
Very close to the hotel you will find the bus line that will take you to Avenida Diagonal, as well as El Putxet train station, which will take you to Plaça Catalunya.
A 20-minute walk from the hotel, don’t miss the beautiful Torre Bellesguard, one of Gaudi’s most personal works that has become a real hidden gem in Barcelona.
Be amazed by the Monastery of Pedralbes, in Gothic style and with an impressive cloister where the tomb of Queen Elisenda is located.
Putxet 68-74 Barcelona
The Catalonia Park Putxet Hotel has excellent connections to the city center by metro, bus or train, you will reach essential places of the city such as Passeig de Gràcia, Plaça Catalunya or Las Ramblas.
On the other hand, the famous Park Güell is just a quarter of an hour’s walk from the hotel. There you can discover one of the most relevant modernist works of Antoni Gaudí, who was inspired by the organic forms of nature to create this unique park in the world.
Just 2 minutes walk from the hotel is also the Parc del Turó del Putxet, beautiful gardens where you can stroll, with viewpoints to enjoy fantastic views of Barcelona and the sunset. If you want a little more atmosphere you can walk to the lively neighborhood of Gràcia, surrounded by beautiful modernist spaces such as the Mercat de la Llibertat, and also full of bars, wineries and restaurants, as well as designer stores and craft products.
Pg. de la Bonanova, 58. Barcelona
An excellent location, as it is well connected to the city center and very close to the most prestigious clinics in the city, such as the Teknon Medical Center, located a 5-minute walk away.
It has a pleasant interior courtyard garden with outdoor pool and jacuzzi as well as a solarium with sun loungers.
At the Catalonia Mikado hotel you will find a nice interior courtyard garden with wood finishes and where you can enjoy the outdoor pool and jacuzzi to relax after a day in the city.
It is close to private university centers such as the Institut Químic de Sarrià, the Universitat Internacional de Catalunya and the Universitat URL-La Salle.
The event will take place on April 3 and 4, 2025. You can schedule it in Google Calendar, Outlook or others.
A cordial greeting,
Executive Headquarters – CLADEA
